Plain, honest explainers on how service and ride pricing works in New York City. These guides are written to be genuinely useful whether or not you ever use Bobby. Bobby is pre-launch and is collecting a waitlist, so nothing here can be booked yet.
How NYC gig and services apps charge: percentage commission (typically 15 to 30 percent) versus a flat per-booking fee, with worked examples.
How regulated NYC TLC metered ride fares are calculated, what upfront fares mean, why there is no surge, and how a flat booking fee fits on top.
A plain comparison of a flat $1 booking fee against percentage commission apps (typically 15 to 30 percent), and what the difference means at scale.
Ardi Shita Founder & CEO, Bobby
Ardi founded Bobby to fix the gig economy in his own city. With a background in investment banking, M&A and company building, he leads the New York team building one trusted app for everyday services — on a flat $1 fee, with not a cent skimmed off the people doing the work.